After 300+ MVPs, I have refined a 4-week SaaS MVP development process that consistently delivers production-ready software — not prototypes.
Week 1 — Discovery & scope lock
Map user flows, define the MVP feature set, choose stack (React/Next.js + Node), and set weekly milestones. You get a written plan before any code is written.
Week 2 — Core architecture & auth
Database schema, authentication, admin foundation, and the primary user workflow skeleton deployed to staging.
Week 3 — Features & integrations
Build core features, Stripe billing if needed, third-party integrations, and AI components scoped for v1.
Week 4 — QA, polish & launch
Testing, bug fixes, performance pass, documentation, and production deployment with a handoff call.
See real results on our case studies page, including Adology.AI’s marketing intelligence pipeline.